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How do you market an unsexy product?

May 10, 2018 - To get people interested in your story you need to see things from their point of view. To empathise with them. Before I...
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The best 3 videos you can make to boost your business?

April 17, 2018 - The three videos you make need to help your buyer progress through the journey they go on when buying your product or se...
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The One thing you Need to Understand about Food Photography Lighting

March 07, 2018 - Do you ever look at food photographs and think "aarrrgh that doesn't look very tasty"? That's the worst result you can g...
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Why you should be using video

January 17, 2018 - 6 Reasons why you should be Using Video Content in your Marketing 1) People Like It! It is one of the most convenient w...
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10 Food Styling tips to help you get the best Food Photographs

December 14, 2017 - One of the most important things to understand in food photography is that the camera sees food differently to how our e...
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Swallow Your Own Medicine

September 19, 2017 - I regularly bore people with the virtues of how good photography can make a difference to the sale of your product or se...
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What Do the Images You Use Say about Your Brand?

August 07, 2017 - "I'll have one of those please", my wife said pointing to the picture of a starter on the menu. "Errrm, No you won't. W...
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